Press & Journal
In the Press
Verified features and editorial coverage of the maison. Every mention below is a real, published source — nothing here is manufactured.
Press materials coming soon
For press enquiries, interviews or features, the atelier is available via the contact page — and our editors are happy to share verified brand information.
From the Journal
All articles →Embroidery Guide
Embroidery Guide: Ari, Zardozi and Tilla
What the names on a luxury label actually mean — the hand techniques behind the detail.
Bridal Fashion Guide
Bridal vs Luxury Formal Wear: What Is the Difference?
The honest difference between a couture bridal piece and a luxury formal — and how to choose.
Wedding Guest Style Guide
What to Wear to a Pakistani Wedding
A practical guest guide to the mehndi, the nikkah and the walima — what suits each event.